Video Insider Blog
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Mobile Journalism is in your hands! Meet our new MoJo Uploader
Journalists in the field don’t have the time to wait on uploads, but when stories are breaking, editors and creators back in newsroom want footage immediately. With our new MoJo Uploader, journalists can now transfer their videos and images directly into the newsroom production line—where Wochit videos can be made in (almost) real time.
Weekly Wochit: another great clip from Muy Interesante México
Spanish-language publisher Muy Interesante México shows once again that they have honed their social video craft to a fine point. This fun piece takes a look at the appendix, which was long thought to be an organ without a purpose. The unique subject and tone of the video has been well-received, with over 1.8 million... Read more
Weekly Wochit: Essence takes its audience back
Essence recently pushed out a striking, unique social video to commemorate President Obama’s final day in office. The look back at his inaugural celebrations highlighted performances, celebrity remarks, and, of course, the former president himself. Essence tapped into the ongoing conversation about American politics with a positive spin, and their audience embraced it. This piece... Read more
Weekly Wochit: Padres e Hijos lands a social hit
Spanish-language magazine Padres e Hijos (Fathers & Sons) had a huge hit on Facebook this month. This social video looks at 7 simple things that can help you child have a good time a school, tapping directly into the concerns and interests of their target audience. The response has been fantastic; already the piece has over... Read more
4 Things media CEOs need to know about social video in 2017
Video is widely understood to now be the core content on social media. Even so, some publishers and their leaders remain reluctant to fully commit to social video. Whether that speaks to you directly or your social teams already have your support in exploring video opportunities, 2017 is shaping up to be the year to... Read more
Viewers are feeling good with Humankind
USA Today’s imprint Humankind is focused on feel-good stories. They push out video content about positive acts, inspirational stories, and the like. In this recent piece about a feline midwife for a pregnant goat, the power of positivity is on display. The video already has 21 million views, over 9,000 comments, 44,000 reactions, and a... Read more
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