Video Insider Blog
How an In-Platform Video Creator Supports Taboola in Driving Client Growth
About Taboola Taboola is the world’s largest content discovery platform that serves both publishers and advertisers. Through their exclusive partnerships, they serve 360 billion content recommendations to over one billion people each month. You have probably seen their feed recommendations on sites like Bild, Bloomberg, NBC News, Le Figaro, MSN, The Independent, and The Weather... Read more »
How Dogtopia Achieves Brand Consistency and Content Localization Using Wochit’s White-Label Video Editor
About Dogtopia Dogtopia, a dog daycare franchise, has more than 200 locations across the US and Canada. In addition to daycare services, they also offer their furry customers boarding and spa treatments. Over the past few years, Dogtopia has been growing rapidly and opening centers on a weekly basis. As a franchise, many of Dogtopia’s... Read more »
How Houzz Converted Free Users to a Paid Subscription with the Help of Wochit’s Embeddable Video Editor
About Houzz What started as a side project has now grown to a vast community of homeowners, home design enthusiasts, and home improvement professionals. Houzz connects users with the best home-related tools, resources, and vendors. 40 million monthly users have found the right place to source and hire the perfect design and construction professionals for... Read more »
Most recent posts
Got a Franchise? Then You Gotta Bring Your Video Creation In-House
Keeping Your Eyes on the Franchise Prize “For many businesses that are delivering a localized product or service, the (franchising) model is still one of the most effective.” (Inc.) When seeking to expand the business, entrepreneurs are often faced with multiple options. They can add new products or services, cross-sell/upsell to existing customers, expand into... Read more
Worldcancerday.org Raises Awareness Of Cancer with Powerful Video Series
Today, the 4th of February 2020, marks the 20th anniversary of World Cancer Day. An initiative of the Union for International Cancer Control (UICC), the largest and oldest international cancer organization, World Cancer Day is an international awareness day that unites people and communities to raise awareness and inspire action for a cancer-free future. The... Read more
Vanity Fair Italy Earns 3x More Instagram Views per Video With Wochit
Launched in 2003, Vanity Fair Italy was the first non-English-language edition of the legendary magazine founded by Condé Montrose Nast in 1913. Its launch in 2003, turned the Italian weekly magazine industry upside down, by introducing a new and much-imitated editorial mix combining fashion and news, entertainment and in-depth reporting. Since its launch, Vanity Fair... Read more
Kaltura and Wochit Join Forces in a Multifaceted Partnership
Wochit joins Kaltura’s Video Technology Marketplace to offer its Video Creation Capabilities to Kaltura Customers Kaltura VPaaS, has been chosen by Wochit to complement Wochit Inside, Wochit’s embedded video creation solution for marketplaces and other platforms Wochit, the leading cloud video creation platform, announced its partnership with Kaltura today. Wochit Studio is now accessible for... Read more
The Hot Stuff That Killer Marketplace Videos Are Made Of
All about the videos that get visitors to become customers and sellers to lock in their loyalty In our last post, we discussed why video is the secret sauce for marketplaces. As a quick recap – and this will probably not come as a big surprise – people vastly prefer to watch a video about... Read more
Why Video Is the Secret Sauce for Marketplace Success
We’ve said it before, and it still holds true – marketplaces, the online, on-demand, no-middleman economy is here to stay. What’s more, the popularity of marketplaces among consumers is slated to explode, with over 65% of online sales expected to be transacted through marketplaces by 2023. This is quite a number, which is also reflective... Read more
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