Video Insider Blog
How Houzz Converted Free Users to a Paid Subscription with the Help of Wochit’s Embeddable Video Editor
About Houzz What started as a side project has now grown to a vast community of homeowners, home design enthusiasts, and home improvement professionals. Houzz connects users with the best home-related tools, resources, and vendors. 40 million monthly users have found the right place to source and hire the perfect design and construction professionals for... Read more »
How an In-Platform Video Creator Supports Taboola in Driving Client Growth
About Taboola Taboola is the world’s largest content discovery platform that serves both publishers and advertisers. Through their exclusive partnerships, they serve 360 billion content recommendations to over one billion people each month. You have probably seen their feed recommendations on sites like Bild, Bloomberg, NBC News, Le Figaro, MSN, The Independent, and The Weather... Read more »
How Dogtopia Achieves Brand Consistency and Content Localization Using Wochit’s White-Label Video Editor
About Dogtopia Dogtopia, a dog daycare franchise, has more than 200 locations across the US and Canada. In addition to daycare services, they also offer their furry customers boarding and spa treatments. Over the past few years, Dogtopia has been growing rapidly and opening centers on a weekly basis. As a franchise, many of Dogtopia’s... Read more »
How Houzz Converted Free Users to a Paid Subscription with the Help of Wochit’s Embeddable Video Editor
About Houzz What started as a side project has now grown to a vast community of homeowners, home design enthusiasts, and home improvement professionals. Houzz connects users with the best home-related tools, resources, and vendors. 40 million monthly users have found the right place to source and hire the perfect design and construction professionals for... Read more »
How an In-Platform Video Creator Supports Taboola in Driving Client Growth
About Taboola Taboola is the world’s largest content discovery platform that serves both publishers and advertisers. Through their exclusive partnerships, they serve 360 billion content recommendations to over one billion people each month. You have probably seen their feed recommendations on sites like Bild, Bloomberg, NBC News, Le Figaro, MSN, The Independent, and The Weather... Read more »
Most recent posts
Enterprise Videos for Dummies Part 3
How to Create that Killer Video Ok, so now it’s time to get down to the nitty-gritty. With part one and two of our Enterprise Video for Dummies series, we covered the strategy and planning for both internal and external videos. Now that we know how to strategize and plan, who to target, when, and... Read more
Enterprise Videos for Dummies Part 2
Strategy & Planning for External Videos Welcome to part 2 of our Enterprise Videos for Dummies series. Last time, we spoke about the strategy and planning of enterprise videos for internal audiences (i.e. employees), focusing on how to: Define your objectives Map and choose which topics you want to articulate with video (since you can’t... Read more
Enterprise Videos for Dummies Part 1
Strategy & Planning for ICOMMS So, in case you haven’t noticed – we’ve got enterprise videos on the brain . . . specifically enterprise videos for internal communications. We’ve talked with experts, we’ve covered some content ground. But, then – we realized, what we actually need to do is – start at the beginning. And,... Read more
TV5Monde Uses an Innovative Platform to Create Videos for Tiktok
TV5MONDE is the world’s leading francophone news channel, offering in-depth coverage of international news, live world-class sports events, high-quality documentaries and diversified lifestyle programming. TikTok is the one-year-old social platform that allows users to make short, looping videos with special effects and musical overlays, and is booming with more than 500 million monthly active users... Read more
4 Tips for Making a Striking Short-Form Video
Short-form video is the focus of many publishers and brands on social right now, as it has proved to be such a successful format. Many elements that make for a successful video are true of both long-form and short-form. But there are special considerations to take with short-form, given its brevity and social target. Here are... Read more
It’s Not Just About Social, Duh! Why and How Brands Can Improve Employee Engagement with Video
When it comes to the workplace there are two fundamental truths that we can all probably relate to: Emails can make us miserable. They have the power to be a major productivity killer, distracting us from the current task at hand. For – and this may come as a surprise – there really is no... Read more
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