What is Social Video? Everything You Need to Know

What is Social Video? Everything You Need to Know

“Social video” is the topic du jour for publishers, brands, marketers, and anyone else looking to find success on social media. Throughout the last year, we’ve seen the pivot to video become the focus of most organizations seeking online success.

The 5 Video Storyboards Every Marketer Needs

The 5 Video Storyboards Every Marketer Needs

By the end of 2019, Cisco expects video to make up 80% of global internet traffic. Businesses are increasingly recognizing the power of video, with 94% viewing it as an effective tool that gives good ROI (81%) and that leads to a better understanding of their business (97%). While the ability to create high quality... Read more »

The Top Event Trends for 2019

The Top Event Trends for 2019

“Whatever you do, do it well. Do it so well that when people see you do it they will want to come back and see you do it again, and they will want to bring others and show them how well you do what you do.” -Walt Disney Planning, marketing, and hosting an event isn’t a... Read more »

The Next Big Move for Brands: Bringing Video In-House

The Next Big Move for Brands: Bringing Video In-House

Video is the leading format for online content marketing. 54% of consumers identify video as the content they want to see from companies they support, and 52% of marketers believe video is effective for raising brand awareness. As demand keeps growing, so does the need for more content. What’s the key to keeping up with... Read more »

When the News Breaks, Wochit Customers Put It Together

When the News Breaks, Wochit Customers Put It Together

When the news of iconic fashion designer Karl Lagerfeld’s death first broke on February 19th, Wochit network publishers immediately got to work producing videos about Lagerfeld and sharing the disheartening news. In fact, it’s how the Wochit team learned about Lagerfeld’s death. Within the first hour after the announcement, 18 publishers had already created a... Read more »

How to Generate Excitement for Your Event

How to Generate Excitement for Your Event

Events can be a powerful marketing tool for your business, with 84% of leadership considering in-person events a critical component of their company’s success. The most successful companies also spend 1.7x their average marketing budget on live events. There’s just one problem. Even with a huge budget and committed leadership, it’s still difficult to get... Read more »

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