The Future is Vertical: The Latest Vertical Video Trends
Your audience loves videos, and they have no problem spending hours watching them online. It’s addicting, interesting, and engaging. There’s a reason why 16.5% of publishers will be producing more videos in 2019—second only to long-form content. But not all videos are created equal. It used to be that widescreen videos were the way to... Read more »
How to Get Video Creative Flexibility
We all want the chores of life to be faster and easier. It’s why we look for shortcuts in our commute, and it’s also why many brands have turned to robots/algorithms for video production. Our mindset is “the faster and easier the better,” but while at the outset that sounds good, in reality, it leaves... Read more »
Why I Chose Wochit Over an “Automated” Video Creation Platform?
I know both Wochit and one of their competitors like the back of my hand because I used them both when we launched Wada7. To be honest, when I first looked at them both, I thought that Wochit’s competitor looked easier and quicker. However, after a few weeks of extensive use of both platforms, we... Read more »
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Is Mobile Journalism Still a Thing?
We’ve heard it before. People are consuming more and more content and they are consuming more and more videos too. This has put pressure on Publishers to increase their output, and to make things ‘worse’ publishers don’t just have to create more, but they also have to find a way for that content to stand... Read more »
The “Why” That Has the Ability to Inspire Others
One of the things I like most about Wochit is the close relationships we keep with our clients. All companies say that, and all product teams are driven by client requests to some extent, but at Wochit it’s different – it’s not about adding requests to the pipeline and checking when done. It’s about the... Read more »
When an Innovative Online Video Editing Platform Goes Viral
Challenges tend to call for problem-solving and creative thinking. Sometimes they even require us to stop old habits, integrate new technologies and break free from what we thought was possible. Challenges can arise naturally and serve to disruptively impose themselves on us, or we can proactively make the choice to invite them in. At Wochit,... Read more »
Forget Everything You Knew About Making Video. New Wochit Collage Unleashes Your Creativity
If you’re following the latest video marketing trends, like we are, you’ve probably noticed that the best videos are pushing the boundaries of what’s possible. Videos are only becoming more and more sophisticated. Simply adding text does not cut it anymore. Keep in mind that a good video is a video you are proud of... Read more »
How Media Publishers Can Create a Winning Newsletter Strategy
Newsletters have been around since the very beginning of internet marketing. They are simple, versatile, and highly effective when it comes to communication with readers. 99% of consumers check their email every day, and 59% of individuals say marketing emails influence their purchase decisions. Email marketing offers: great ROI (every $1 you spend averages a... Read more »
How Publishers Can Up Their Social Media Game
Social media is essential for your brand’s success online. That’s because 30% of all time spent online is spent on social media—or 3.2 billion active users daily. It’s where your audience spends their time, so it’s where your brand needs to be. The problem is that social media is a crowded space. You’re not the... Read more »
