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All you need is overlay—3 great examples of text overlay videos

All you need is overlay—3 great examples of text overlay videos

Adding video to your content strategy is a hot trend in media right now. Videos can be immersive and visually interesting, capturing audiences’ fleeting attention spans. In other words, they’re a great way to grab eyeballs. That’s how platforms like YouTube have risen to become the second-largest search engine in the world!

How Mediaset tapped into social video to boost engagement

How Mediaset tapped into social video to boost engagement

It’s no surprise that sharing videos on social platforms is a crucial part of a brand’s strategy and to drive growth, increase traffic, and build awareness. But when you’re a major media company, how can you make the most of your content, whether it’s archival or new, original properties?  In our webinar Unite your video... Read more

How to master the music in your next video

How to master the music in your next video

Video is quickly becoming one of the most popular forms of media for engaging people, telling stories, and motivating action. And it should be—video is highly engaging and effective.  But it’s not just the visuals that make video so effective. The music in the video plays an important role in connecting with the viewer and... Read more

Summer of sports – 8 great video formats to tell sports stories

Summer of sports – 8 great video formats to tell sports stories

With a summer of sport in full swing and the Olympics just around the corner, there’s no better time to produce videos about our sports heroes and their achievements. Covering sports can be challenging if you don’t have rights to use the footage of the sporting action. That’s why we wanted to share examples from... Read more

Why video is key to a successful real estate business

Why video is key to a successful real estate business

During the pandemic, Will Lau, a residential realtor with 10 years of experience under his belt, decided it was time to experiment with the idea of integrating video creation into his business strategy.  He got the idea in 2014 after attending real estate conventions that social media was going to be an invaluable tool in... Read more

5 ways video can be your human resources superpower

5 ways video can be your human resources superpower

Sixty-two percent—that’s how much of the U.S. population watches YouTube videos at least daily. The number is even higher if you look specifically at Millennials and Generation Z. From long-form Netflix shows to short-form TikTok videos, video has become an integral part of our daily lives.  And people now expect video to show up in... Read more

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