Why video is key to a successful real estate business
During the pandemic, Will Lau, a residential realtor with 10 years of experience under his belt, decided it was time to experiment with the idea of integrating video creation into his business strategy. He got the idea in 2014 after attending real estate conventions that social media was going to be an invaluable tool in... Read more »
5 ways video can be your human resources superpower
Sixty-two percent—that’s how much of the U.S. population watches YouTube videos at least daily. The number is even higher if you look specifically at Millennials and Generation Z. From long-form Netflix shows to short-form TikTok videos, video has become an integral part of our daily lives. And people now expect video to show up in... Read more »
Use these 3 metrics to build your internal communications business case
Internal communication has arguably never been this important. Your department is in a new and unexpected spotlight as businesses navigate remote work, safety issues, and an ever-evolving environment. The upside is you have the opportunity to make a significant impact on your business by keeping employees informed and engaged—but this opportunity comes with new requirements.... Read more »
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How publishers covered Harry and Meghan’s interview with Oprah
When Oprah Winfrey’s interview with Prince Harry and Meghan Markle hit the airwaves, it caused a huge media storm with publishers all around the world covering the story. Why did they leave a life of Duke and Duchess behind? Was it racism? Should they have done the interview in the first place? And did public... Read more »
5 ways to improve your internal communications strategy with video
With the world of work turned upside over the past year, internal communications teams are in the spotlight. Employees are remote, business is ever-changing, and it’s your job to keep everyone engaged and informed. It’s your efforts that can keep us all connected through this remote working experience—and video can help you make it happen.... Read more »
Video trends 2021—what we learned from analyzing hundreds of thousands of videos
We took a deep dive into hundreds of thousands of videos created on our platform to find some interesting video creation trends, and the data didn’t disappoint. Here are some of our most interesting findings. Video is still growing—and more people are making them Video creation in our platform saw a significant rise over the... Read more »
These 3 brands are creating award-winning videos—will you be next?
We see thousands of videos produced every day at Wochit, and our platform users all around the world create engaging, informative, and powerful stories. We are immensely proud to see those video stories have an impact on our partners’ business outcomes. And today, we’re particularly proud to announce that three of our partners have been... Read more »
How to choose an enterprise-grade video creation partner—6 key considerations
Video is having more than a moment. According to the Content Marketing Institute, 66% of B2C marketers and 71% of B2B marketers have used video marketing in the last 12 months (If you’re not there yet, you probably should be soon.) But not all video creation platforms are up to the task of enabling enterprise-level... Read more »
Wochit announces video rendering speed now doubled
Rendering speed is often considered a strategic capability in the video creation process. Market demand for timely video storytelling makes it more critical than ever to render video quickly – to convert raw video materials, graphic overlays, and effects into one coherent video file and publish it on time for smooth playback with everything in... Read more »
