Colin Kinsella, who joined WPP as the CEO of Mindshare, NA  this July from Digitas where he was CEO for North America, has been a leader in the movement to “real-time” marketing where agencies and their brands engage with consumers around scheduled and breaking news events. In November, we interviewed him in Monaco about the... Read more »

Euro 2016 is in full swing, and our suite of infographics are proving to be some of the most popular content on Wochit. With these graphics, you can tackle the ongoing excitement of Euro 2016 for your audience.

Let’s Make Your First Video Together In this short guide, we’ll recreate a video step-by-step, so that you can get a better understanding of how easy it is to create a video with Wochit. The video we’ll be creating is based on the following example: To begin, we need to create a new project which... Read more »

We’re pleased to announce a new partnership with Svenska Dagbladet! The Stockholm-based newspaper has been in publication for over 130 years and is owned by Norwegian media company Schibsted Group. Svenska Dagbladet is turning to Wochit’s cloud-based solutions to create video content for social media as well as its own website.

Spanish-language publisher Muy Interesante México shows once again that they have honed their social video craft to a fine point. This fun piece takes a look at the appendix, which was long thought to be an organ without a purpose. The unique subject and tone of the video has been well-received, with over 1.8 million... Read more »

Text overlays are an integral part of social videos. As one of the primary methods through which to tell your story, text overlays are naturally also a perfect way to build and showcase your brand’s identity.  Brand identity can be supported by many elements of a video—the tone, the look, the pace, the editorial voice,... Read more »