2016 has been a banner year for social video. Publishers, brands, and outlets of every size and niche have realized how critical video is to social strategy. Take our survey to glean insights on the video-based strategies of your peers and share your own.

2016 has been a big year for social video. Popularity continues to increase among consumers. Publishers, brands, and outlets of every shape and size have embraced social video as a critical component of their online presence. We’ve seen numerous trends emerge over the last year as video has grown. Let’s take a look at 3... Read more »

In covering the recent announcement about a live-action Barbie movie, HelloGiggles pushed their coverage out in video form. HelloGiggles bills itself as a positive online community for women, focusing on issues that matter to young women. Their video bet paid off! It currently holds over 330,000 view, 1,000 comments, almost 400 shares, and tons of... Read more »

2016 was a big year for online video, with nearly every media trend resulting in even greater demand. It’s now abundantly clear that publishing brands can no longer ignore video. Publishers and media companies have taken this strategic necessity to heart. In a recent, industry-wide survey conducted by Wochit, video was essentially universal among publishers.... Read more »

The Daily Telegraph is one of the highest-profile, longest-running news outlets in the UK. They’re tuned into the times and have fully embraced social video. Their creators exhibit exceptional prowess when it comes to production, as you can see below. They separate out their coverage to topic-specific pages on social, producing videos targeted at the... Read more »

The long-running, general-interest magazine Reader’s Digest is leaning into video creation and the results are already impressive. We’re thrilled they chose Wochit for their creation and production needs. Reader’s Digest’s creative team is regularly pushing out expert videos on their YouTube channel covering a wide range of topics.