Video Insider Blog
We took a deep dive into hundreds of thousands of videos created on our platform to find some interesting video creation trends, and the data didn’t disappoint. Here are some of our most interesting findings. Video is still growing—and more people are making them Video creation in our platform saw a significant rise over the... Read more
Our comprehensive analysis of Facebook videos in 2017 is here! This trend report is based on an analysis of over 33,000 videos, created by almost 300 publishers, that appeared on 500-plus Facebook pages between December 2016 and December 2017. We’ve identified the key trends that brands, media companies need to know and how to best... Read more
Today we’re announcing a partnership with France Médias Monde as part of the publisher’s expanding digital strategy. This partnership will better enable France Médias Monde to rapidly create short-form, optimized social video for cross-network distribution in order to grow and engage global audiences – all through using the Wochit platform.
Earlier this month, Recode first reported that Facebook will soon begin testing mid-roll video ads. Publishers will have the option to place ads within their social videos. The ad revenue will be split between the platform and the publisher, with Facebook selling the ads at the outset. For many publishers, this new ad format could... Read more
Video viewing isn’t the only thing that’s gone mobile – journalism and news video is rapidly expanding into the territory of mobile capture and creation. Reporters can cover events on-the-fly, on their own. Interviews, breaking news coverage, and live broadcasts can now be carried out by individual journalists at the drop of a hat.
2016 was a big year for online video, with nearly every media trend resulting in even greater demand. It’s now abundantly clear that publishing brands can no longer ignore video. Publishers and media companies have taken this strategic necessity to heart. In a recent, industry-wide survey conducted by Wochit, video was essentially universal among publishers.... Read more
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