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Wochit Can Turn Anyone into a Video Creator
To fully appreciate what Wochit does, you have to see its technology in action. Wochit is described by its co-founder and current chief executive Dror Ginzberg as a “creation and monetization” platform for short-form video content. Now when it comes to online video that can mean a lot of things. Broadly speaking, YouTube is also... Read more »
Top Five Breakthrough Video Technologies of 2013
Amazon is deploying drones, Facebook is going video, and Google is surely working on a T-1000 prototype as we speak. 2013 has been a year where technology literally dominated our news feeds. We read about the new iPhone on our old iPhones and watched YouTube videos from every screen in the house. Digital video alone... Read more »
Media Shops Try New Tricks in Branded Content
The quest to make it real-time, relevant CEO of Wochit, an Israeli startup that produces topical videos for Web publishers, agencies and marketers This 30-person company produces hundreds of videos daily around breaking news and topics that are trending online. The videos in turn become content for Web publishers like Yahoo and AOL and brands—either... Read more »
How to Make Lots of Web Video, Really Fast: Get Rid of (Most of) the Humans
Heads up, professional video makers: Robots may be coming for your jobs. We’ve already seen that software can replace human beings who used to write and edit news stories. Now, Wochit, an Israeli-born startup, is trying to do the same thing with video news. And it’s quite possible that you’ve seen some of its work... Read more »
Mindshare’s Kinsella: Video Is the Key to Real-Time Marketing and ‘Wochit’ Provides Compelling Solution
Colin Kinsella, who joined WPP as the CEO of Mindshare, NA this July from Digitas where he was CEO for North America, has been a leader in the movement to “real-time” marketing where agencies and their brands engage with consumers around scheduled and breaking news events. In November, we interviewed him in Monaco about the... Read more »
Wochit’s DIY newsroom platform attracts $4.75M, former Reuters executive as CEO
News moves fast, and video is an important medium for staying on top of stories as they break. Video production platform Wochit has raised $4.75 million and hired media veteran Keith McAllister to make creating and publishing high-quality videos as efficient as possible. Wochit produces videos as news breaks or topics start to trend. The technology... Read more »
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