A New Reason for Video Learning Amid growing concerns about the COVID-19 pandemic, not only have businesses shuttered, but so have institutions. Schools across the globe have sent their students home to be with family in an effort to keep their communities safe. But minors require consistent access to education in order to meet developmental... Read more »

We see thousands of videos produced every day at Wochit, and our platform users all around the world create engaging, informative, and powerful stories. We are immensely proud to see those video stories have an impact on our partners’ business outcomes. And today, we’re particularly proud to announce that three of our partners have been... Read more »

Content marketing is not a new brand strategy. It’s been around for years now, and brands are constantly looking for better ways to improve their content marketing ROI. But if you haven’t looked into video marketing, then you’re missing out on the best way to enhance the return on your marketing investment. 83% of marketers... Read more »

There are many fine points to consider when you’re developing your social strategy: what do you hope to achieve? Who are you targeting? How do you tailor content to a specific platform? The list goes on, but have you ever stopped to ask yourself when is the best time for you to post on social? You might... Read more »

The most important decision you make in creating a video is the story. It’s more important to pick a subject or angle that will elicit an emotional reaction than to know how to make sophisticated technical edits. But there are still some stylistic choices to keep in mind that work better than others. Let’s take... Read more »

A successful NGO or charity requires great people to be involved. Unfortunately, volunteer recruitment can be difficult. Only 25% of the adult U.S. population volunteers and, on average, they only spend about 52 hours per year volunteering (NP Source). The good news is that your organization can effectively encourage recruitment with the right marketing tactics—the... Read more »