No matter where you go these days, it seems like everyone is focused on their mobile phones, so it should come as no surprise that mobile video is growing — and fast. As of March 2015, 41% of all digital video views worldwide were done on mobile and Cisco predicts that 79% of all mobile... Read more »

We’re only two months into 2016, but there have already been some BIG changes on the social video front. Check out some of the most significant social video news updates below:

Calls-to-action (CTAs) are a critical part of every social video strategy. The video CTA is your instruction for a viewer. It is meant to provoke an immediate response and typically use imperative verbs, encouraging acts like “follow us,” “share now,” or “find out more.” With smart CTAs, you can turn passive viewers into active brand participants.... Read more »

Another Weekly Wochit coming your way! Five more excellent videos, made using Wochit:

It’s the that time again, time to check out five great videos made using Wochit!

There was a time when a CEO having a public presence on social media, and in branded videos in particular, was thought to be a risky proposition. Could an off-message (or off-color) post damage a company’s reputation, upset employees, or drive away consumers? While that concern isn’t unfounded, the thought process around CEO videos on... Read more »