Video Insider Blog

How to master the music in your next video

How to master the music in your next video

Video is quickly becoming one of the most popular forms of media for engaging people, telling stories, and motivating action. And it should be—video is highly engaging and effective.  But it’s not just the visuals that make video so effective. The music in the video plays an important role in connecting with the viewer and... Read more

Summer of sports – 8 great video formats to tell sports stories

Summer of sports – 8 great video formats to tell sports stories

With a summer of sport in full swing and the Olympics just around the corner, there’s no better time to produce videos about our sports heroes and their achievements. Covering sports can be challenging if you don’t have rights to use the footage of the sporting action. That’s why we wanted to share examples from... Read more

How publishers covered Harry and Meghan’s interview with Oprah

How publishers covered Harry and Meghan’s interview with Oprah

When Oprah Winfrey’s interview with Prince Harry and Meghan Markle hit the airwaves, it caused a huge media storm with publishers all around the world covering the story. Why did they leave a life of Duke and Duchess behind? Was it racism? Should they have done the interview in the first place? And did public... Read more

Italy’s media giant, Mediaset teams up with Wochit to answer the burning question: social video – square or portrait?

Italy’s media giant, Mediaset teams up with Wochit to answer the burning question: social video – square or portrait?

It’s now a fact, no longer popular opinion, that square, and vertical video alignment outperform landscape. This is because social videos are primarily consumed on mobile devices, held in vertical alignment 94% of the time.   When it comes to non-landscape options, be it square, portrait, or vertical, it has yet to become completely clear,... Read more

Why social videos are more important than ever in 2020

Why social videos are more important than ever in 2020

and what you can do to increase video engagement and memorability “I think it’s very healthy to spend time alone.” – Oscar Wilde Spending time alone may have been good for Oscar Wilde, Ireland’s revered playwright, but it has become quite a nuisance in the age of Covid-19.  That’s why – with quarantining, remote work, remote learning,... Read more

The amazing powers of text overlays  for creating super compelling videos

The amazing powers of text overlays for creating super compelling videos

and the 15 essential tips every media publisher needs (and anyone else who wants to tell a killer story with video) “If you’re a journalist, show me a damn story.”  Scott Rensberger, award winning journalist and producer (Journalism) So, you’re in the storytelling business, right? You might be telling the stories of public policy, fashion,... Read more

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