3 powerful ways NGOs can demonstrate impact with video

3 powerful ways NGOs can demonstrate impact with video

“To really measure impact, we need something in addition to beneficiary outcomes.” (World Bank) It is thanks to non-government organizations (NGOs) that so much important work for advancing social, environmental, cultural, and legal change is actuated. Indeed, NGOs epitomize advocacy for a better, safer, fairer world. Since NGOs are typically nonprofit organizations that gain funding,... Read more »

How to define your brand personality and  bring it to life on video with authenticity & pizzazz

How to define your brand personality and bring it to life on video with authenticity & pizzazz

It’s been said so many times before – a little personality goes a long way. There are few truths that are truer than that. Just think about it, when you like someone, when you really like someone (because they have a great personality – they’re kind, understanding, non-judgmental, helpful), you’ll be ready to help them... Read more »

How Wochit powers your video independence with fireworks

How Wochit powers your video independence with fireworks

July is a fabulous month for celebrating independence. Of course, there’s July 4th in the US, and on the 14th there’s Bastille Day in France. But, the celebrations don’t stop there. Citizens in Canada, Belgium, Belarus, Burundi, Mongolia and from other corners in our big and beautiful world come around during this month to raise... Read more »

How Kaltura and Wochit give you the power to create, manage,  and monetize totally awesome videos

How Kaltura and Wochit give you the power to create, manage, and monetize totally awesome videos

an interview with Liad Eshkar, VP of Business Development at Kaltura Thanks for sitting with us Liad, great to have you. Let’s start out by hearing from you a little bit about the joint offering from Kaltura and Wochit. The partnership between Kaltura and Wochit is very exciting – bringing together for the first time... Read more »

How to champion inclusion in your videos with grace and authenticity

How to champion inclusion in your videos with grace and authenticity

Why inclusion? Renowned American management consultant, Peter Drucker once said that “the aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” But, how can we be sure that we know our customers “so well” that we are indeed targeting them with messages and... Read more »

Writing that Flawless Corporate Video Script – A “Scientific” Approach

Writing that Flawless Corporate Video Script – A “Scientific” Approach

Corporate videos are created for many purposes. There can be in-house videos for onboarding new staff or training existing staff in the use of new equipment; they can introduce new products or services to existing or potential customers, and non-profits use them to solicit support for important social causes. Each of these types of videos... Read more »

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