Video Insider Blog

All you need is overlay—3 great examples of text overlay videos

All you need is overlay—3 great examples of text overlay videos

Adding video to your content strategy is a hot trend in media right now. Videos can be immersive and visually interesting, capturing audiences’ fleeting attention spans. In other words, they’re a great way to grab eyeballs. That’s how platforms like YouTube have risen to become the second-largest search engine in the world!

How Mediaset tapped into social video to boost engagement

How Mediaset tapped into social video to boost engagement

It’s no surprise that sharing videos on social platforms is a crucial part of a brand’s strategy and to drive growth, increase traffic, and build awareness. But when you’re a major media company, how can you make the most of your content, whether it’s archival or new, original properties?  In our webinar Unite your video... Read more

Italy’s media giant, Mediaset teams up with Wochit to answer the burning question: social video – square or portrait?

Italy’s media giant, Mediaset teams up with Wochit to answer the burning question: social video – square or portrait?

It’s now a fact, no longer popular opinion, that square, and vertical video alignment outperform landscape. This is because social videos are primarily consumed on mobile devices, held in vertical alignment 94% of the time.   When it comes to non-landscape options, be it square, portrait, or vertical, it has yet to become completely clear,... Read more

How Instyle & Elle Germany utilise video pins on Pinterest

How Instyle & Elle Germany utilise video pins on Pinterest

InStyle and ELLE are two of the most iconic women’s magazines in the world. Instyle was first published in Germany in 1999 by Hubert Burda Media, whilst ELLE first appeared in Germany already in 1988, also by Hubert Burda Media. Two years ago, InStyle and Elle were very reliant on Facebook. Like for many publishers... Read more

CBS News found a social video format that overperforms

CBS News found a social video format that overperforms

At a time when the American news cycle is dominated by politics and the pandemic, CBS News is finding success by covering stories of everyday heroes with social videos.  CBS News is one of the most prominent media outlets in the US and is part of the multinational media conglomerate ViacomCBS. They have a huge... Read more

The WFP has a brilliant video series on LinkedIn called “Journey of Food”

The WFP has a brilliant video series on LinkedIn called “Journey of Food”

The World Food Programme (WFP) is at the forefront of the United Nations’ emergency response efforts and has partnered with more than 1,000 national and international NGOs to provide food assistance around the globe to tackle the underlying causes of hunger. The WFP is based in Rome, Italy, and is funded entirely by voluntary donations... Read more

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