As video became the leading form of content on social media, you may have noticed that the videos popping up in your feeds got shorter and shorter. This isn’t by design of the social networks (although platforms like Instagram and Snapchat do restrict video length) – rather, it’s the result of short-form video having consistently... Read more »

If the video you’re making consists of interview footage, it’s important to subtitle it so that viewers watching without sound or on a mobile can follow the story. This Storyboard shows you how to start with a big bold quote and add subtitles that are very legible and easy to follow.  

The Time Warner Merger, In Numbers. The World Cup 2018, in Numbers. The Terrorist Attack, in Numbers. Sometimes the best way to tell a story is to lead with the facts and figures. This Storyboard will help you visualize a story, once you’ve identified the headline numbers from the event.   Click here for more... Read more »

With the world of work turned upside over the past year, internal communications teams are in the spotlight. Employees are remote, business is ever-changing, and it’s your job to keep everyone engaged and informed. It’s your efforts that can keep us all connected through this remote working experience—and video can help you make it happen.... Read more »

Video production has become a key element of effective digital communication. Whether you want to increase your website traffic, grow a social audience, or promote a product, producing videos can help you get there. But how do you get started with creating professional videos? And how can you scale your video production, considering the excessive... Read more »

French publisher L’Express has a long-running, successful social video strategy. Their creative team crafts memorable, standout videos on a wide variety of subjects. This recent piece about a cold snap in France is a creative and playful way to cover the weather.