Co-founder and CEO of Wochit, Dror Ginzberg, shares his insight on the importance of developing a video strategy at ReelSEO:
“Everyone understands that implementing video is an absolute necessity these days if you want to be successful. People see other brands growing and engaging their audience with video, and they want to reap those same rewards and benefits.
Often times, though, brands enter the game without a clear plan for how they are going to achieve their goal…
You’ll need to constantly explore and experiment to find what brings the best results for you and your brand, but the first thing you need to do is get a strategy in place”
Read the full post here: No, Marketers, Not All Video is Created Equal