The Future is Vertical: The Latest Vertical Video Trends

The Future is Vertical: The Latest Vertical Video Trends

Your audience loves videos, and they have no problem spending hours watching them online. It’s addicting, interesting, and engaging. There’s a reason why 16.5% of publishers will be producing more videos in 2019—second only to long-form content.  But not all videos are created equal. It used to be that widescreen videos were the way to... Read more »

How to Get Video Creative Flexibility

How to Get Video Creative Flexibility

We all want the chores of life to be faster and easier. It’s why we look for shortcuts in our commute, and it’s also why many brands have turned to robots/algorithms for video production. Our mindset is “the faster and easier the better,” but while at the outset that sounds good, in reality, it leaves... Read more »

When an Innovative Online Video Editing Platform Goes Viral

When an Innovative Online Video Editing Platform Goes Viral

Challenges tend to call for problem-solving and creative thinking. Sometimes they even require us to stop old habits, integrate new technologies and break free from what we thought was possible. Challenges can arise naturally and serve to disruptively impose themselves on us, or we can proactively make the choice to invite them in. At Wochit,... Read more »

How Publishers Can Up Their Social Media Game

How Publishers Can Up Their Social Media Game

Social media is essential for your brand’s success online. That’s because 30% of all time spent online is spent on social media—or 3.2 billion active users daily. It’s where your audience spends their time, so it’s where your brand needs to be. The problem is that social media is a crowded space. You’re not the... Read more »

Video Lessons NGOs Can Learn from the For-Profit World

Video Lessons NGOs Can Learn from the For-Profit World

Philanthropy and videos go hand-in-hand. There’s no better way to share your compelling stories than through a video. When you can show your audience what you’re doing to make the world a better place, the results speak for themselves. The problem is that many charities think that they have to treat their NGO video marketing... Read more »

How to Create Effective Volunteer Recruitment Videos for your NGO or Charity

How to Create Effective Volunteer Recruitment Videos for your NGO or Charity

A successful NGO or charity requires great people to be involved. Unfortunately, volunteer recruitment can be difficult. Only 25% of the adult U.S. population volunteers and, on average, they only spend about 52 hours per year volunteering (NP Source). The good news is that your organization can effectively encourage recruitment with the right marketing tactics—the... Read more »

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