The Power of Video for Powerful Employer Branding

The Power of Video for Powerful Employer Branding

“Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients.” He was right you know. Richard Branson, that is. This is why ‘Employer Branding’ is a big thing these days – not only in the hallowed halls of the HR department (or the... Read more »

Brands Need More Videos, But Who Should be Making Them?

Brands Need More Videos, But Who Should be Making Them?

As brands increasingly turn to video as the core of their content strategies, practical questions about production and workflow naturally arise. Who should be tasked with crafting brand videos? Does every brand need a dedicated video team or video creator? How can video production fit into existing structures and workflows? Let’s take a look at... Read more »

Ready for More Video Insights from 4 Fabulous ICOMM Superstars?

Ready for More Video Insights from 4 Fabulous ICOMM Superstars?

Our second installment in the story about the love affair between video and internal communications* In our last post we introduced to you 4 ICOMM superstars: Noa Garty, a seasoned internal communications consultant, Galit Mendelson, Head of Internal Communications at global financial services company Payoneer, Abby Hirsch, Director of Corporate Communications, iTero, part of Align... Read more »

Pssst . . . Come Closer, Want a Whole Bunch of Practical  (And Inspiring) Video Insights from 4 ICOMMS Superstars?

Pssst . . . Come Closer, Want a Whole Bunch of Practical (And Inspiring) Video Insights from 4 ICOMMS Superstars?

Stories from the front lines with lots of field-proven do’s and don’ts of video for internal communications* We came to thinking . . . we know video, we’re the video folks after all. But, how well do we really know video for internal communications (ICOMM)? We’re pretty sure we get it. But, if you still... Read more »

We’re Only Human After All

We’re Only Human After All

The beautiful things that happen when we put the art of being human at the heart of creating awesome videos. You probably wouldn’t be surprised if we told you that we’ve got videos on our minds and in our hearts 24/7. We live and breathe videos . . . mobile journalism, social videos, video monetization,... Read more »

It’s Not Just About Social, Duh! Why and How Brands Can Improve Employee Engagement with Video

It’s Not Just About Social, Duh! Why and How Brands Can Improve Employee Engagement with Video

When it comes to the workplace there are two fundamental truths that we can all probably relate to: Emails can make us miserable. They have the power to be a major productivity killer, distracting us from the current task at hand. For – and this may come as a surprise – there really is no... Read more »

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