Glossary of Wochit Terms

Production Lines in Wochit are used to distinguish different customizations Wochit has created under your account. The most common use of different production lines is to allow for Wochit voice-over or self voice-over. You can access these different lines on the start new video page when you first enter Wochit.

Media Search

The Lightbox: The Lightbox is where all the assets you’ve selected for your story are collected. You’ll notice it across the top of the Media Library. The number attached to the icon indicates the number of assets collected so far. Once you add assets from the Library you’ll notice them in your Lightbox. 

Media Search: The Media Search tab located on the center right of the screen is the full Wochit Media Library. From here you can search for media using keywords to add videos, images, and Tweets through our social integration with Twitter. Sort them by recency or relevance, Editorial or Creative, Videos or Images and also filter content from our different media sources, date taken or resolution.

My Uploads: My Uploads is where to go to add your own media to your Wochit video. You can either upload it from your computer or use a YouTube link to import a clip. You can also use My Uploads to add infographics to your video. Click on Add New Media under My Uploads to try it out!

Suggested Media: If you’re creating a video to go along with an article you already published the Suggested Media tab located on the top left of the screen is a useful tool. Paste a URL and press Go! and Wochit will scrap the story for relevant keywords to pull together assets that could be helpful in putting together your story.


The rough cut preview allows you to preview your media assets and text on screen in low resolution to make quick edits to your video (located in the top left corner of the screen)

The Lightbox, like in the Media Selection step includes all the content you’ve collected for your story and the “Add More Media” button which can be used to return to the Media Gallery to collect more assets for your story

The Timeline, where you can place your assets in order and also edit the individual images and videos for length and to add overlays including text and other custom features including transition or overlays.

Sound Options

Background Sound: Sound from the video clip will be included, but at a lower volume with Voice Over tracks laid on top in addition to background music

Muted Sound: No sound from the original video clip will be included.

Sound Bite: Clip of speech or sound featured in full volume. If added, Voice Over narration and Music track are paused. Useful for interviews, movie trailers, chanting protestors.


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