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We’re thrilled to announce a new pair of partnerships that will further expand our massive, pre-cleared asset library. We’re partnering with PA Images and Deutsche Presse-Agentur to put even more content at the fingertips of creators. It’s part of our ongoing efforts to make video creation ever-more efficient for creators!
PA Images will bring six million photos to our library from its massive archive dating back to the 1800s, and will also be putting the Wochit platform to use for their own video creation needs.
“Visual storytelling is critical to engaging audiences in an increasing fragmented media landscape, and to create truly compelling video stories, brands and media organisations require a rich array of impactful images,” said Debra Healy, Digital and Commercial Director at PA Images. “PA has captured millions of pivotal moments since its inception, and our archive features an even broader selection of images from around the world. PA Images is glad to support media organizations’ needs to create richer, more engaging videos in partnership with Wochit.”
Deutsche Presse-Agentur will also see their raw video feed incorporated into our library. This means up-to-date and of-the-moment news and events from the German market will be more readily available to creators.
“In today’s competitive mediascape, news organizations need to deliver fresh content faster and across more distribution points while using fewer resources than ever before”, said Rainer Finke, Director International Marketing and Sales at Deutsche Presse-Agentur. “By integrating our feed with Wochit, we’re helping more media companies to meet these challenges and successfully engage audiences in timely and relevant news coverage.”
“We are elated to have PA Images and DPA join the network of esteemed partners such as AP, AFP, Reuters and Getty, who are making their content available within our growing library,” said Jo Schmaltz, VP Global Content Partnerships here at Wochit. “Access to these pre-cleared assets is one of the reasons many brands and media publishers turn to Wochit, and we’re already seeing encouraging use of these new content sets”.