The Pocket Guide to Social Video
Our panel of experts from across the industry included Jareen Imam (Head of Social Media, CBS News), Gabriele Boland (Content Strategist, NewsWhip), Garrett Goodman (VP of Business Development, Wochit), and Denis Wilson (Editor-in-Chief, Publishing Executive). They offered insights from every angle, taking a look at key trends in social video and the metrics publishers’ should use to inform their strategy.
We all know that social video offers enormous opportunity for publishers. This webinar help publishers leverage that opportunity to their full potential. Tune in to learn:
- What exactly “social video” is and why publishers need to make it part of their content strategy
- Key trends and metrics, including the effects of social video on breaking stories in 2017
- Best practices for creating videos that capture attention and inspire sharing on social media
- Tips for scaling up video production with limited resources
- How social video can drive audience growth and monetization