Playlist I’m a Video Creator

The Ultimate IGTV Guide for Publishers

The Ultimate IGTV Guide for Publishers

Top publishers stay on the cutting edge of content. They’re always trying something new and looking for the latest and greatest outlets. That’s why IGTV is such a valuable platform. It brings together the best of Instagram with long-form videos, and it’s starting to really take off. IGTV is a huge development in the marketing... Read more »

How to Use Emotion in Videos

How to Use Emotion in Videos

Emotions sell. There’s no doubt about it. That’s because the emotional section of our brain processes information in one-fifth of the time it takes the cognitive section to process. We’re emotional creatures, even when it comes to marketing. According to one Tempkin Group study, individuals who have a positive emotional association with a brand are... Read more »

New Wochit Go App Is First to Allow One-Click Native Video Story Publishing

New Wochit Go App Is First to Allow One-Click Native Video Story Publishing

Social media stories and videos, in particular, have become some of the most powerful marketing tools. According to Tech Crunch, stories could become the dominant form of communication this year, and there’s evidence to back it up. There are 3 billion people using social media, and those users love stories. Facebook Stories are growing 15x... Read more »

Making Your Video Work On Mute

Making Your Video Work On Mute

Audio is a critical component of most videos, but have you ever thought about what happens to your video when the sound is off?

Capture and Spread News as It’s Happening

Capture and Spread News as It’s Happening

When breaking news happens, your news brand can’t afford to be behind the times. The most recent example is the arrest of WikiLeaks founder Julian Assange. On April 11, when news first broke that Julian Assange—who had been holed up in an Ecuadorean embassy in Britain—was arrested, publishers immediately began to share this abrupt end... Read more »

The Top Event Trends for 2019

The Top Event Trends for 2019

“Whatever you do, do it well. Do it so well that when people see you do it they will want to come back and see you do it again, and they will want to bring others and show them how well you do what you do.” -Walt Disney Planning, marketing, and hosting an event isn’t a... Read more »

How to Make Awesome Marketing Videos In-House on a Budget

How to Make Awesome Marketing Videos In-House on a Budget

With people spending on average 2.6 times more time on pages with video than without, there’s no doubt that making more videos should be a vital part of your content marketing strategy. Unfortunately, marketing teams often get caught up in the cost when talking about adding more video content. It simply takes too much money... Read more »

9 Tips for Turning Written Content into Video

9 Tips for Turning Written Content into Video

There’s no denying that content marketing is essential—Statista expects content marketing revenue to exceed $300 billion by 2019. But is all content marketing the same? What about written content versus video content? Video is overtaking the blog as the top content medium. In fact, Cisco projects that global traffic from videos will make up 82%... Read more »

Optimize Your Video Creation Using Storyboards – Here’s How.

Optimize Your Video Creation Using Storyboards – Here’s How.

You may be wary about starting a video content marketing program at your company because it seems too time-consuming and resource-intensive. Creating a new video from scratch every time, and to produce the quality and quantity to be effective, would take up all your resources, leaving you no time to handle other marketing initiatives. Instead... Read more »

Video creation isn’t available through mobile

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