Category: Publishers and Media Companies

5 Square Videos To Inspire Social Creation

Square videos are quickly becoming the hot format on social. In Q2 of this year, they averaged 137% more views than their horizontal cousins on Facebook. Engagement numbers are soaring for square videos, alongside those views. Below, we have 5 recent examples of excellent, Wochit-made square videos to help you and your team find inspiration. And for a deep dive into square, check out The Wochit Guide to Square Video.

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Viacom’s MTV Italia Gets Started with Wochit

Viacom Italia recently began using Wochit for the video needs of their numerous brands and channels. MTV Italia is one of those brands and their first video is a sharp, social piece about actress Cara Delevigne. This video listicle shows off a variety of eye-catching tactics for keeping viewers watching.Read More

How To Increase – or Begin – Video Production Without a Big Budget

Editors and newsroom managers the world over are looking a new challenge squarely in the face: video. Whether you’re being tasked with increasing video production for your organization or getting the video initiative off the ground, you’re likely asking how you can meet your goals (and prerogatives) without breaking the bank. We have some key advice on taking your video efforts to the next level while keeping your expenses to a minimum.

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GQ France Uses Wochit to Tell Neymar’s Tale

GQ France recently began using the Wochit platform to handle their video production needs. Already their creators are sharing highly polished, expert social videos. This video about football star Neymar is a great example of the work they’re doing.Read More

Four Phenomenal Panda Videos

Animals videos are a staple of social content. They’re almost always popular, scoring a lot of views and shares. It’s no great mystery why – people like to see animals being cute and funny, and to simply see animals you don’t see everyday. One animal that we’ve been hearing a lot about on social lately is the panda! Read More

Upsocl scores big numbers with their Facebook imprint, “Breaking”

Upsocl is a Spanish-language publisher focused on spreading the best stories from around the world, with an emphasis on generating awareness and action. They use a dedicated Facebook imprint, “Breaking,” to cover and share the latest stories. Their recent, Wochit-made video has pulled in some nice numbers, with over 1.2 million views and 5,500 shares. It all starts with a simple question: what’s a whale doing in the middle of Paris?Read More

4 Critical Questions to Ask When Building a Video Team

Publishers, media companies and brands continue to invest more time and money into video creation. As the need for video continues to increase, many have started putting together in-house video teams, tasked with creating content for social and O&O websites. The editors chosen to lead these teams face the task of crafting a quality video team and the tools they need.

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Inc. Southeast Asia is Leveraging the Full Power of Wochit

Inc. Southeast Asia is a licensee of Inc., the leading media brand for start-ups and entrepreneurs. They recently began using Wochit for all their video needs and already their talented creative team is making stunning social videos. They are exploring and experimenting with the full suite of Wochit features in this video offering advice to small businesses about working with freelancers.Read More

Observador Gets Branding Just Right

Portuguese digital newspaper Observador is focused on bringing the best news content to their audience every day. They recently chose Wochit to help them expand and develop their video strategy. Already, they’ve developed standout branding and slick video skills, all on display in this piece about a bus gone wild.Read More

Mix up your social video routine with meme-style videos

How can you drive massive social engagement in only a few seconds? The answer is in the memes. “Meme” style videos have taken over Facebook and Instagram in recent months. They are funny, heartwarming, and can be executed with only a few seconds of content! Let’s take a look at some Wochit-made examples and how they work:

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