Category: Product News

The Big Wochit Updates of 2017… So Far

We are constantly striving to improve the Wochit platform. We want to make video creation as straightforward and easy as we can, and we are constantly gathering feedback from creators using Wochit. Here are a few of the most requested and loved updates to the Wochit platform in 2017:

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Publishers are Bringing Social Content Into More Videos

Publishers are Bringing Social Content Into More Videos

In analyzing the data from videos created with Wochit, it’s clear that publishers and media companies are eager to integrate social content into their coverage. In fact, 30% of all videos made with Wochit in March used content from Facebook, Instagram, or Twitter. Social is no longer just a mechanism through which stories are shared – social has truly become a part of many stories.

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Wochit Update: Stay On-Brand with Text Styles

Text overlays are an integral part of social videos. As one of the primary methods through which to tell your story, text overlays are naturally also a perfect way to build and showcase your brand’s identity.  Brand identity can be supported by many elements of a video—the tone, the look, the pace, the editorial voice, and yes, the way text overlays appear in your videos.Read More

Wochit update: It’s time for text overlay timing

text overlay timing

Text overlay is a crucial part of social videos now, as it allows viewers to easily digest content regardless of how and where they’re taking it in. It tells your story for viewers watching on mute, reinforces key points for those with the sound on, and generally makes mobile viewing a simpler experience. Now, we’ve rolled out a brand new feature that gives videomakers even greater control over their text overlay.

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Social Video Optimization: a powerful addition to Wochit

social video optimization wochit

Our mission has always been to give publishers the power to make videos worth sharing. Today, we’re announcing a powerful update that makes creating and sharing videos even easier.

Introducing Social Video Optimization! This new feature enables Wochit creators to rapidly generate and distribute social video that is optimized specifically for the social network or digital platform of their choice. With this feature, you will instantly increase your video inventory and deliver a platform-optimized viewer experience.Read More

5 examples of great video infographics

A video can only be as great as the sum of its parts. Keeping your content varied and fresh is a big part of the equation, as you’re constantly battling short attention spans and a deluge of other content in social feeds. Thankfully, there are numerous ways to make sure your videos stand out! Video infographics keep your audience engaged and add value to your coverage. Let’s take a look at some ways our customers used video infographics to enrich their videosRead More

Introducing Wochit’s Article2Video Chrome Extension

Article to video chrome extention

Content discovery is faster than ever with our brand new Chrome extension, Article2Video!

The extension lets you clip articles while browsing and send them to your Wochit studio with a single click. Sending the article to Wochit creates an In Progress video on your dashboard. From there, the asset search is automatically populated with content related to the article for you to choose from or search within.

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