Category: News & Events

Announcing a new Partnership with Mondadori Group

Announcing a new Partnership with Mondadori Group

Italian publisher Mondadori Group numerous brands across 38 different Facebook pages, with over 13 million followers. Their brands include Giallo Zafferano, Focus, Donna Moderna, Pianeta Mamma, and many more. Across them all, video has been a primary element of their content strategy, with great success. In April, Mondadori received over 90 millions views of its online videos!

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Announcing Expansive New Content Deals with Getty Images and Fresco News

We’re very pleased to announce two new content deals that will expand access to high-quality assets to all of Wochit’s customers. A multi-year exclusive agreement with Getty Images, the world leader in visual communications, will give our users real-time access to content generated by Getty Images’ global network of over 200,000 contributors. And a new partnership with Fresco News, a network that connects mobile journalists to newsrooms worldwide, will bring Fresco’s vetted library of crowdsourced news content to our library.

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Publishers are Bringing Social Content Into More Videos

Publishers are Bringing Social Content Into More Videos

In analyzing the data from videos created with Wochit, it’s clear that publishers and media companies are eager to integrate social content into their coverage. In fact, 30% of all videos made with Wochit in March used content from Facebook, Instagram, or Twitter. Social is no longer just a mechanism through which stories are shared – social has truly become a part of many stories.

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Wochit survey: video monetization in 2017 and beyond

Wochit survey: video monetization in 2017 and beyondPublishers Look to Monetize Social Video Through Increased Production

Monetization is a big question on the minds of many publishers, brands, and media companies when it comes to video. Despite all the focus and interest in online video content, some mystery still remains about how to most effectively leverage that content in a revenue stream. Take our survey to glean insights on the video monetization strategies of your peers and also, share your own.
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Wochit Update: Stay On-Brand with Text Styles

Text overlays are an integral part of social videos. As one of the primary methods through which to tell your story, text overlays are naturally also a perfect way to build and showcase your brand’s identity.  Brand identity can be supported by many elements of a video—the tone, the look, the pace, the editorial voice, and yes, the way text overlays appear in your videos.Read More

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