Category: Case Studies

HelloGiggles is having a social video Halloween

Women-centric and positivity-focused online publisher HelloGiggles is feeling the season! Last week they shared a great look back at some classic horror films, with a humorous lens geared towards their female audience. It has racked up nearly 2 million views, along with thousands of shares, comments, and reactions.Read More

Elle France Shows They Are Social Video Experts

Elle France is crafting expert social videos at a rate of several a day. These sharp pieces are driving hundreds of thousands of views, robust conversation threads, and tons of shares. And, of course, they’re using Wochit to keep up the pace and quality! This short piece about cactus-themed cakes is a great example of the expertise of Elle France’s creative team.Read More

Vogue India Ramps Up Social Creation with Wochit

Vogue India brings the best global and Indian fashion, beauty, and culture to their audiences, from print to social media. They recently chose Wochit for their video creation needs and are leveraging the platform to increase production. Their creators are sharing multiple, high-quality videos on Facebook every single day. The social videos are often tied directly to articles on their own site, like this great piece about Princess Di.Read More

How Publishers are Covering the iPhone X with Social Video

How Publishers are Covering the iPhone X with Social Video

When the new iPhone X was announced last week, the world was watching. Publishers from news to tech to lifestyle were on-hand or tuned in, so they could be ready to relay the details to their eager audiences. Naturally, a ton of social video content was created following the event. But while the same story was being told many times over, each publisher and creator told that story in their own unique ways.

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SYFY finds Video Creation to be Quick and Easy with Wochit

TV channel SYFY recently turned to Wochit for their video creation needs and they’re already headed to the stars. Their creators are sharing multiple videos a week covering all the media and events that interest their core, science fiction and fantasy audience. Our platform has helped them expand and simplify their video production efforts.Read More

What I Learned By Dropping Final Cut Pro for Wochit

Why I stopped creating short-form videos with Final Cut Pro

When the media company that I worked for asked me to use Wochit to edit daily videos, I was very skeptical. By saying yes to this platform was I giving in to eventually being replaced by a super savvy chatbot that could shoot, voice and edit video packages quicker than I could write a headline? The answer, thankfully, was no. In fact, Wochit made my work as a video creator much, much smoother.

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Radio France masters Social Video with Wochit

We are thrilled to announce that Radio France has chosen Wochit for their social video needs! The French public service radio broadcaster has seven national networks with different focuses and specific social channels.

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WHO Magazine Remembers Whitney Houston

WHO Magazine is Australia’s leading celebrity magazine. Earlier this year, they began using Wochit for their video creation needs and they’re regularly sharing multiple videos a day. Our platform helps them bring all the celebrity news their audience wants in engaging videos. Last month they put together this lovely tribute to the late, great Whitney Houston on what would have been her 54th birthday.Read More

Paris Match Brings the News to Their Social Audience

Lagardère Active is a major French media company, with numerous brands, networks, and publications. Their brands like Paris Match, a news magazine, use Wochit for video creation. Paris Match’s creators are delivering news and updates to their audience regularly with video. You can see an example of their efforts in this expert piece about forest fires in the south of France.Read More

Reader’s Digest Gets Creative with Social Video

Reader’s Digest is one of the most recognizable lifestyle content publishers, and they’re still educating their audience on health, science, travel, and food after 100 years. The challenge facing this established brand today is bringing their content to a digital audience on social media in a consumable, shareable format. We recently spoke to two folks who are heading up Reader’s Digest’s expansion of social video – Associate Video Producer Adeline Kofronova, and Jeremy Greenfield, Senior Editor, New Product Development.  Read on to learn how they bring relatable lifestyle video content to their audience.

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